WEBSITE DESIGN FOR IT SOLUTION PROVIDERS
GET FOUND BY IT DECISION MAKERS AND TURN THEM INTO CUSTOMERS BY PROVIDING VALUE
WEBSITES BUILT TO ACHIEVE A GOAL
Web design and development that actually drives business for IT solution providers.
OUR OUTCOME BASED WEB DESIGN PROCESS
IT Solution Provider websites have a tendency to look the same and read like a brochure. The reality is, you need to convert traffic from your website into leads and customers. Meanwhile, users on your site are there to either do a specific thing or learn a specific thing.
Our approach is straightforward - we prioritize the needs of the user, making it incredibly easy for them to achieve their objectives on your website. We then align these objectives with your website's goals. By adopting this strategy, we not only expedite the launch of your site, but also continuously analyze user actions and optimize accordingly.
PHASE ONE
GOALS
Developing plus documenting the goal and objectives of the site. Here, the site’s core elements are planned before moving into the design stage. This includes the site architecture and navigation, user stories, URL mapping, conversion points and content needs.
PHASE TWO
STRATEGY
Developing plus documenting the goal and objectives of the site. Here, the site’s core elements are planned before moving into the design stage. This includes the site architecture and navigation, user stories, URL mapping, conversion points and content needs.
PHASE THREE
DESIGN
Wireframe designs of proposed interface, which includes the home page & subpages. Wireframes look like simple skeletons of your website without the visual polish of the finished design, which allows for experimenting and iterations quickly in order to determine how content should be laid out across different screen sizes.
PHASE FOUR
BUILD
The wireframes that were approved during the design phase are brought to life in this stage. To ensure that everything goes according to plan, we initially build and review the homepage and one additional page. During this phase, we also integrate all necessary elements such as forms into the site.
PHASE FIVE
TEST
Testing in a variety of browsers, including Chrome, Firefox, Safari, and Edge. Responsive design testing will occur on both iOS and Android devices. Site functionality testing will occur to ensure there are no errors or broken links. Additionally, load times and other key metrics will be optimized during this phase. A link to the development site will be sent for your review.
PHASE SIX
LAUNCH
Website launched after successful completion of testing phase. 301 redirects are put in place for all old URLs (pages + files) that had on-page and off-page links pointing towards them to ensure no broken links occur. Site is indexed with Google Search Console to ensure new pages are found. SEMrush site crawl occurs to check for any on-page SEO issues.
DIGITAL MARKETING RESOURCES
DIGITAL MARKETING GAME PLAN FOR IT SERVICE & SOLUTION PROVIDERS
Enter “The Digital Marketing Game Plan for MSPs and VARs,” a clear guide on what it takes for service providers to successfully present their businesses to the IT channel with digital marketing methods.